Our solution framework is based on years of experience and proven thought models in the areas of culture and leadership development
We perceive organizations as living organisms
In an ever-changing environment, organizations face major challenges. To ensure long-term survival, they must demonstrate the adaptability and flexibility characteristic of living organisms.
Within such an "organism," individuals come together in certain structures to pursue a common purpose - culture naturally arises in this process. Culture always emerges when people interact. This cannot be prevented. The decisive factor is that the elements of the organism - individuals, structure, purpose, and culture - harmoniously fit together, much like a symphony. This internal fit, however, is not enough on its own. The key to success is that this symphony finds an external audience. This means that these elements must be compatible with the environment in which the organization aims to succeed.
We make the ambigious phenomenon of "culture" visible and tangible
Many organizations continue to grapple with the idea of culture, particularly when compared to more concrete aspects such as strategy and structure. These topics are tangible, usually documented in writing, and thus more accessible. When people talk about culture, on the other hand, it often becomes vague and unclear. But it can be done differently!
Only a small part of culture is directly accessible and thus perceptible, for example, rules, symbols, the spatial language of buildings and offices, strategy, and organization charts. People provide another important insight. Their behavior leaves verbal and non-verbal traces everywhere, which says a lot about the culture of an organization.
Yet, most cultural elements remain hidden like an iceberg under the water surface, such as values, attitudes, motives, beliefs, and convictions. These elements significantly shape the culture but are not visible.
We make the entire iceberg tangible
We make culture visible and discussable with our Good Practices, using various tools. This includes the Culture Map - developed by my long-term business partner Simon Sagmeister. With the help of seven colored hexagons, people can discuss their culture and thus make their iceberg more visible.
Mit unseren Good Practices schaffen wir auf Kundenseite ein gemeinsames Kulturverständnis und eine gemeinsame Kultursprache. Beides hilft, um den gesamten Eisberg sichtbar zu machen und damit Kultur gestaltbar zu machen.
We enable sustainable culture development in four phases
We are convinced that organizations that do not actively engage with their culture and adapt it to changing context requirements will eventually become extinct. Against this backdrop, culture development becomes an important permanent task - but how does it work?
We accompany this process via exploratory interviews, online surveys, and compact workshop formats. We believe two aspects are particularly important: first, "cross-linking - tension - evaluation" (see Approach) and thus involving a “critical mass” of people, and secondly, a holistic approach focusing on issues like purpose, strategy, structures, processes, and leadership.
Phase 01: is aimed at understanding the current culture of the organization and reflecting on its strengths and weaknesses.
Phase 02: has the purpose of working out the future culture against the background of internal and external contextual requirements. On the one hand, the culture target picture describes which current patterns must be maintained and cultivated. On the other hand, it defines which new cultural patterns need to be developed to (continue to) be successful in the future. They are described in the form of culture directions that provide orientation. Phase 03: is aimed at developing a plan for the system-wide implementation of the culture target image. The Culture Roadmap includes all individual, collective and system-wide measures for the targeted development of the culture.
Phase 04: aims to successfully implement the culture development measures defined in the Culture Roadmap and thus to anchor the future culture throughout the system.
We support leadership in uncertain times
No culture development without people! The top management, leaders, and employees shape the culture of an organization. We believe that today's organization's leadership primarily needs to:
I Make the future tangible and create a spirit of change.
II Understand and cultivate the mindset of the organization.
III Provide people with meaning and the organization with direction.
IV Ensure agile yet reliable cooperation.
V Lead yourself and others in the BANI world.
Our leadership programs and sparrings are precisely tailored to this.
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